Posted on November 13, 2019   |    Last Modified: November 13, 2019 9:14 am   |   

Resident Retention Ideas: Show Residents Gratitude This Thanksgiving

Reading Time: 6 minutes The holidays are here! Can you believe it? As property managers, you stress about getting brand new renters through your doors, but today we wanted to talk about a different proposal. Resident retention. Resident retention is simply the goal to minimalize resident turnover and encourage residents to stay long-term. Overall resident satisfaction is such an important part of apartment marketing. Resident retention efforts are often underestimated. However, it is no surprise that these efforts can lead to ongoing resident retention. Why should you focus on resident retention? Resident retention is a win-win. It’s simple. The more your current residents feel... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel
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Posted on November 6, 2019   |    Last Modified: June 5, 2020 3:17 pm   |   

5 Off-Season Marketing Ideas Guaranteed To Increase Renters

Reading Time: 5 minutes The weather is changing, and it’s time to increase potential resident leads! It’s inevitable that marketing tips and tricks need to change throughout the seasons. Certainly, specific times of the year call for greater attention to detail, and a greater need to fill occupancy. Traditionally, most renters move in the spring and summer. It is now the time of the year to try creative multifamily marketing ideas, to avoid potential vacancy issues, and to increase renters. Let’s talk about marketing ideas that are guaranteed to increase renters, especially during the off-season. At Market Apartments, we’ve compiled a combination of ideas... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel
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Posted on October 28, 2019   |    Last Modified: June 5, 2020 3:19 pm   |   

What To Know & Do Before Renting Your First Apartment

Reading Time: 5 minutes If you’re feeling confused, or anxious about renting an apartment, you’ve come to the right place. Let’s make this process as easy as possible for you. Apartment hunting can be confusing. We've compiled our best apartment hunting tips, and questions to ask before renting.

Apartment Marketing Specialist: Isabella Housel by Isabella Housel
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Tiny house
Posted on October 24, 2019   |    Last Modified: February 28, 2020 3:20 pm   |   

Your Guide to Maximizing the Interiors of Your Tiny House

Reading Time: 6 minutes Tiny houses are becoming all the rage now, especially when you look at the latest market rate for rent. But it can be quite an adjustment for anyone new to the lifestyle. How do you make the most of a small space without having to compromise on functionality? We have an extensive guide to help you maximize the interiors of your tiny house so you can live life to the fullest even in a small space. Declutter Your Life The most important step in tiny living is decluttering your life. This is particularly hard when you’ve been living in regular-sized... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel
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Creative Halloween Resident Events for 2019
Posted on October 9, 2019   |    Last Modified: November 14, 2019 12:04 pm   |   

Top 5 Halloween Residents Events for 2019

Reading Time: 4 minutes It’s our favorite time of year again. Fall is here and it’s almost time to get spooky! If you like planning resident events Halloween might be one of your favorite holidays to plan for. All you need is a costume and candy to get many of your residents excited to celebrate. However, if you need help planning your apartment community’s Halloween resident events, Market Apartments has a few creative ideas that will get everyone excited about this year’s festivities. Halloween Themed Potluck! Get your onsite team involved and have everyone bring Halloween inspired food to serve at your Halloween resident... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez
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Call Tracking
Posted on September 25, 2019   |    Last Modified: November 14, 2019 12:06 pm   |   

Benefits of Call Tracking for Apartments.

Reading Time: 3 minutes What is Call Tracking? Call tracking gives properties the ability to see where their calls are coming from with details. Its purpose is to measure offline conversions through different forms of marketing. For example, your apartment website may be generating leads that aren’t being captured. Call tracking for apartments allows your marketing teams to see where prospects found your apartment number, provides caller ID with location, tracks call duration, and can even record calls. How does call tracking work for apartments? Call Tracking provides the source of lead generation. Call tracking can identify which internet sources are getting the most... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez
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5 Benefits of Living in Luxury Apartments
Posted on September 18, 2019   |    Last Modified: November 14, 2019 12:07 pm   |   

5 Benefits of Living in Luxury Apartments

Reading Time: 4 minutes When you think of luxury apartment living, what comes to mind? For many people, luxury apartment living means a beautiful apartment with new appliances, updated floors or carpet, and an expensive monthly rent payment. What many people don’t realize is that luxury living might SAVE you money in the long run. Below you will find 5 benefits of living in luxury apartments, and different ways it will save you money in the long run! 1. Fitness Centers Although most apartment communities have onsite fitness centers, they may not have the equipment needed for a full-body workout. Luxury apartments are nice... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez
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Communication
Posted on August 28, 2019   |    Last Modified: November 14, 2019 12:07 pm   |   

Convert Leads to Leases By Effectively Communicating with Prospects

Reading Time: 4 minutes There are many ways to connect with prospects and promote your apartment community. However, the most important thing to remember when communicating with prospects is that you must leave a lasting impression. The hard part is not getting apartment leads, it’s converting leads to leases that can be difficult. Are you using effective communication strategies to retain the best residents and convert your leads to leases? This blog explains the most efficient ways to communicate with both prospects and current residents for more signed leases and long-term residents. Communicate with prospects right away using chatbots. Chatbots have increasingly become popular... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez
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Four apartment logos.
Posted on August 14, 2019   |    Last Modified: November 14, 2019 12:09 pm   |   

Apartment Branding | 5 Signs You Need A New Apartment Brand.

Reading Time: 3 minutes When coming up with a marketing strategy, branding is everything. Branding ensures that prospects can easily find and recognize you. When they recognize you, they will trust you. When it comes to branding, logos are an essential part of the process. Logos are the face of the brand. Just as you keep up with new hairstyles and makeup trends, you must also keep up with design trends in marketing. Does your current brand truly represent your apartment community the way it should? Below are the top 2019 design trends for apartment marketing. 2019 Apartment Design Trends The biggest trend seems... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez
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