Author Archives for Isabella Housel

Isabella Housel

About Isabella Housel

Isabella Housel is a passionate and versatile professional writer with a deep love for words and a commitment to crafting compelling content that engages, informs, and inspires. With many years of experience in the industry, she has honed her skills across various genres, from creative storytelling to informative articles and technical documentation.

interactive content

How To Gain Apartment Leads Through Interactive Content

January 15, 2020 2:46 pm Published by Leave your thoughts

Reading Time: 6 minutes It has recently become more popular, and necessary for a website to have due to shifts in the digital world. There are so many ways that content can generate apartment leads because it can motivate prospects. In this case, interactive content especially creates feelings of community. So the question is, are you fully utilizing content in your apartment marketing? The reality is, you’re always trying to develop content. This content may be for your website, social media, or automated emails. There seems to always be a need for content everywhere, but it can be exhausting. This requires a lot of... View Article

social media guide

Free Social Media Guide For Apartments And Apartment Marketing

January 8, 2020 1:08 pm Published by Leave your thoughts

Reading Time: 3 minutes 3.2 billion people around the world use social media on a daily basis. It is quickly taking over the world of digital marketing as more, and more users are relying on it to actually make their choices. Social media can completely change your apartment marketing. It can establish an online presence for your multi-family apartments, and ultimately lead to more prospects. Additionally, social media can make your current residents feel like they’re a part of a community. Everything you need to know about Instagram, Twitter, Facebook, and Instagram management and marketing. In this article, we’ll look at some best practices... View Article

property management

7 Ways To Bring Your Property Management Team Together

December 18, 2019 8:44 am Published by Leave your thoughts

Reading Time: 5 minutes During the hustle, and bustle of the holidays, it’s easy for property management teams to feel overwhelmed. Winter apartment leasing can present to be a challenge, due to the weather, slower leases, and more. Apartment communities may need extra attention during this time, especially since it is the slow season. As a property manager, your goal is to continually turn leads into leases and make sure everything runs smoothly. This is all only possible through your property management team. Although apartment digital marketing is the main trend, having a hardworking onsite team is still a crucial aspect of having a... View Article

Thanksgiving Tags

Resident Retention Ideas: Show Residents Gratitude This Thanksgiving

November 13, 2019 9:14 am Published by 3 Comments

Reading Time: 6 minutes The holidays are here! Can you believe it? As property managers, you stress about getting brand new renters through your doors, but today we wanted to talk about a different proposal. Resident retention. Resident retention is simply the goal to minimalize resident turnover and encourage residents to stay long-term. Overall resident satisfaction is such an important part of apartment marketing. Resident retention efforts are often underestimated. However, it is no surprise that these efforts can lead to ongoing resident retention. Why should you focus on resident retention? Resident retention is a win-win. It’s simple. The more your current residents feel... View Article

marketing ideas to increase renters

5 Off-Season Marketing Ideas Guaranteed To Increase Renters

November 6, 2019 9:48 am Published by 4 Comments

Reading Time: 5 minutes The weather is changing, and it’s time to increase potential resident leads! It’s inevitable that marketing tips and tricks need to change throughout the seasons. Certainly, specific times of the year call for greater attention to detail, and a greater need to fill occupancy. Traditionally, most renters move in the spring and summer. It is now the time of the year to try creative multifamily marketing ideas, to avoid potential vacancy issues, and to increase renters. Let’s talk about marketing ideas that are guaranteed to increase renters, especially during the off-season. At Market Apartments, we’ve compiled a combination of ideas... View Article

renting your first apartment

What To Know & Do Before Renting Your First Apartment

October 28, 2019 8:35 am Published by 2 Comments

Reading Time: 12 minutes If you’re feeling confused, or anxious about renting an apartment, you’ve come to the right place. Let’s make this process as easy as possible for you. Apartment hunting can be confusing. We've compiled our best apartment hunting tips, and questions to ask before renting.

Halloween Resident Events

Top Halloween Resident Events

October 9, 2019 3:26 pm Published by Leave your thoughts

Reading Time: 9 minutes Last year brought many spectacular in-person Halloween resident events. However, this year has transformed most resident events into virtual gatherings. Despite the current circumstances, you can still host an incredible Halloween Resident Event! Take your creativity to a virtual world and watch your community grow closer, even during challenging times. Join me as we explore innovative and fun Halloween event ideas that you can easily adapt for your apartment community. I’ll share tips and tricks to make each event a success. 1 – Spooky Stories Host a spooky story-time! With the help of modern technology, you can use a live... View Article

Call Tracking

Apartment Call Tracking Benefits And Strategies

September 25, 2019 2:03 pm Published by Leave your thoughts

Reading Time: 9 minutes Call tracking for apartments is a system or service that enables property management companies or individual landlords to track and monitor incoming phone calls related to their rental properties. It is designed to provide valuable data and insights into the effectiveness of their marketing campaigns, assess the performance of their leasing staff, and improve overall tenant acquisition and customer service. Here’s how apartment call tracking typically works: Unique phone numbers: The system assigns unique phone numbers to different marketing channels such as online advertisements, print ads, billboards, or property websites. Each phone number is associated with a specific campaign or... View Article