Ideas and Tips for Pinterest Marketing for apartments
How to Use Pinterest in Your Apartment Marketing

Reading Time: 4 minutes Welcome to today’s marketing guide, on the ins and outs of Pinterest marketing! What is Pinterest?  In the “Facebook age,” it’s difficult to be unfamiliar with the Zuckerberg monolith, or its sister site Instagram, but you might be not as familiar with Pinterest, a social media site devoted to “pinning” ideas, articles , and images. Users can share a pin, which consists of an image, and that image can be either clicked on (opening up the larger article or website), or it can be “re-pinned” and shared to the larger Pinterest community. Because of its emphasis on visuals and images, Pinterest... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | August 29, 2017
Guide to Stunning Apartment Photography

Reading Time: 3 minutes Much like Ahab searched relentlessly for his white whale, property managers search for that elusive, perfect interior apartment shot–the one with perfect lighting and staging and timing. While we can’t promise you a whale, we can promise a few easy tips to improve your apartment photography! As a visual and technological society, residents are going to be finding you through your pictures. Why not take the best ones you can? 1. Lights, camera, action! Lighting is everything! Luckily for us, our greatest asset as a photographer is free–the sun of course! Use natural lighting to best accentuate a space. Open... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | August 25, 2017
Using Facebook in your Apartment Marketing

Reading Time: 4 minutes What do all of the following have in common: poking, tagging, and sharing? Things young children do to the annoyance (or elation, for the last one) of their parents? Close! They’re also Facebook actions. Now, as one of the first social media sites, Facebook is the most popular virtual network, and should be your first site to consider with your apartment marketing. But even though we’re probably all familiar with Facebook, how might we use the site to generate lead interests?  Perhaps the first thing that comes to mind is to take out a Facebook ad. Paid advertising goes a lot farther... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | August 21, 2017
Use Instagram in Your Apartment Marketing

Reading Time: 4 minutes Updated January 23, 2020 For an updated FREE social media guide for apartments click here. We know you’ve heard the mantra, a picture is worth a thousand words, but have you heard this one: A picture is worth a thousand leases? Ok ok, depending on the size of your property, maybe not a thousand, but with the fastest growing social media site dedicated solely to images, pictures are an absolute must for your apartment marketing strategy. Instagram, a social media site along the likes of Facebook and Twitter, is a media sharing site that is dedicated solely to pictures and videos. The visual-driven... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | August 14, 2017
Our Services and Products

Reading Time: 2 minutes Market Apartments believes in fostering better communication and connection between residents and property managers. To do that requires a deep understanding of current digital trends, considering that the average American spends more than five hours of their day on technological devices. Because of our commitment to better communication, you’ll find our digital marketing services to be simple and easy to use. See below for our services that we can offer to you and your property! Website Design Designing a website is a craft and skill. It takes time and attention. It demands the same level of craftsmanship and pride, we... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | August 14, 2017
Using Snapchat for Apartment Marketing

Reading Time: 3 minutes So, you’re proficient on Facebook… You have most of your residents follow you on Instagram. You tweet out resident events and special promos for your apartment on Twitter. You even keep a Pinterest board with all your resident event ideas! You’ve covered your bases on social media marketing, right? Maybe not. If you’re not using Snapchat as part of your digital marketing campaign for your apartment, you could be losing out on a great opportunity to attract more leads. It probably doesn’t come as a surprise that 71% of Snapchat’s users fall in the 18 to 34 age range, but think... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | August 9, 2017
Reviews and Ratings

Reading Time: 3 minutes A good review on an apartment hunting site can feel like an inspiring Oscar speech: it’s heartfelt, it’s genuine, and it inspires people to move (quite literally in this case!). When your residents sit in front of a keyboard to review you, imagine each of them carrying around a gold statue and preparing to take that mic in front of thousands of people. What would you like them to say? What do you want to avoid? Here’s what we know: ratings and reviews are key to finding great residents. A new study shows that 84% of residents hold online ratings... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | August 8, 2017
Keep Your Residents Happy: Using Texting to Increase Resident Satisfaction

Reading Time: 4 minutes Stop us if you’ve heard this one–a property manager needs to get a hold of their resident to schedule maintenance, but can’t reach them through email or paper notices. The property manager schedules the maintenance at an inconvenient time for the resident. Disappointed, the resident leaves the next year for another apartment complex. The property manager has lost a good tenant, and the resident has lost out on a good home. At Marketapts, we know how difficult facilitating resident interactions can be. We feel strongly, though, that each resident deserves a good relationship with their property managers, and every property... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | July 25, 2017