5 Must-Have Digital Apartment Marketing Ideas For More Leads

Reading Time: 6 minutes It’s no secret that apartment marketing consists of a variety of digital ideas that can assist you in finding high-quality leads, and leases. However, with so many methods it’s easy to place your attention in the spots that aren’t essential. It’s helpful to narrow it down to the most important tactics, the ones that will greatly impact your ability to get in front of your target audience. With the right strategies, your property can truly grow like never before. Local listings = secret weapon. It’s becoming more, and more evident that local listings are a gold mine for SEO! They... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | August 19, 2020
How COVID-19 Is Effecting The Multifamily Industry

Reading Time: 7 minutes COVID-19 has changed the world in a short amount of time. The multifamily industry has been affected in a variety of ways. Temporary, and permanent changes are on the horizon for many property managers, and owners. These changes create many questions and challenges. Throughout the coming weeks, Market Apartments will be reviewing and sharing the most accurate information. Below, you will find a variety of resources in regard to COVID-19 and the multifamily industry. *The information will be regularly updated as new, and accurate information is discovered. Topic #1: Switching To Virtual Leasing Most leasing offices are currently closed and... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | March 25, 2020
5 Off-Season Marketing Ideas Guaranteed To Increase Renters

Reading Time: 5 minutes The weather is changing, and it’s time to increase potential resident leads! It’s inevitable that marketing tips and tricks need to change throughout the seasons. Certainly, specific times of the year call for greater attention to detail, and a greater need to fill occupancy. Traditionally, most renters move in the spring and summer. It is now the time of the year to try creative multifamily marketing ideas, to avoid potential vacancy issues, and to increase renters. Let’s talk about marketing ideas that are guaranteed to increase renters, especially during the off-season. At Market Apartments, we’ve compiled a combination of ideas... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | November 6, 2019
Content is EVERYTHING! SEO Content is Key!

Reading Time: 3 minutes Apartment Websites and SEO Content If you know anything about SEO (Search Engine Optimization), then you know how important SEO content is for Google ranking. If you’re not familiar with SEO strategies,  and the importance of content optimization for SEO, we’ve come up with a few ways to help you understand how big of a role content plays in the digital marketing world. Since there are many factors that you must consider when writing website content, we’ve broken it down in a few strategies. Update your content often. Google algorithms change all the time, and it is becoming more and... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez | June 19, 2019
Resident retention idea: apartment pool night
3 Tips to Maintain Your Summer High Occupancy Rate

Reading Time: 4 minutes Summer, time to rest or time to hustle?🌞 Our favorite season is finally upon us! Business is starting to pick up as units are easier to fill. Birds are chirping, and people just seem happier! It’s Summertime! You may be thinking you can finally relax. All of your apartments are filled, and you no longer have to be pressured about numbers. Well, that’s true to an extent, but how are you going to keep your current residents happy, so they’ll stay? How will you maintain this high occupancy after the Summer Months? Market Apartments has a few ideas to help... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez | June 13, 2019
Resident Pool Parties on a Budget

Reading Time: 4 minutes Start your Summer season off right and plan the pool party of the year! It’s that time of year again! The weather is finally warming up and it’s almost time to open the pool to residents. A great way to make your residents feel like home is to help them get to know their neighbors. What better way to do that than to host a resident pool party and have some fun? If there’s one thing our team knows how to do, it’s how to throw a party! We’ve come up with some budget-friendly ideas for apartment communities to keep... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez | May 23, 2019
Apartment Marketing Idea
12 Best Apartment Marketing Ideas for 2019

Reading Time: 7 minutes In 2019 there was a large shift towards full digital marketing in the apartment marketing world. Even before this, a variety of apartment marketing ideas played a huge role in 2018 to detemine success. It became essential to have certain strategies, and methods lined up. In 2018 we also saw a variety of new updates and apartment marketing ideas implemented. This was all to adapt to the ever-changing digital world and the same occurred in 2019. Staying on top of marketing trends helps you maximize your time and resources for the upcoming years. We understand that staying trendy while trying... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | November 9, 2018
Spooky Specials with Market Apartments

Reading Time: 2 minutes Spooky season is upon us and Market Apartments is all about October! To get in the mood we are offering  all sorts of specials and gifts! It’s a trick or treat delite that will get your property looking spooktacular. Website Upgrades: If you haven’t done it by now, it’s never too late give your apartment a much needed make-over with a brand new website. We are currently offering FREE SSL’s with any website upgrade! With Google’s new algorithm focusing on sites that don’t have SSL’s, upgrade today and you can be on the secure side of things.     Graphic Design... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | October 11, 2018
SSL Certificates for Apartment Websites
Why Your Apartment Websites Need SSL’s

Reading Time: 2 minutes   A couple months ago, we were explaining the difference between “https” and “http.” Our general advice was to switch over to “https”: it’s more secure, it ranks slightly higher, and users trust it more. Well, with Chrome’s new role-out regulations on “http,” our advice is changing slightly to: switch over to “https” right this second. And we mean now. Apartment websites need SSL’s so that residents feel confident paying rent and submitting requests. When a not secure sign showcases on the website, it tends to make prospects feel not certain and unwilling to submit their information on your site.... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | September 7, 2018
7 Reasons to Upgrade your Apartment Website
7 Signs Your Apartment Needs a New Website!

Reading Time: 3 minutes Your website is quite likely the first place your new residents will see you, and first impressions matter! Especially on the web. If potential residents find your website dated or difficult to use, they’re not going to stick around to let you change their mind. It’s important, therefore, to recognize the 7 signs your apartment needs a new or upgraded website:   Is your Website Responsive?    In other words, does your website respond to different types of screens: mobile, tablet, desktop, etc. Does it shrink or enlarge the photos for you, depending on screen size? Can all the text... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | April 9, 2018