Results for SEO

Posted on June 19, 2019   |    Last Modified: November 14, 2019 12:16 pm   |   

Content is EVERYTHING! SEO Content is Key!

Reading Time: 3 minutes Apartment Websites and SEO Content If you know anything about SEO (Search Engine Optimization), then you know how important SEO content is for Google ranking. If you’re not familiar with SEO strategies,  and the importance of content optimization for SEO, we’ve come up with a few ways to help you understand how big of a role content plays in the digital marketing world. Since there are many factors that you must consider when writing website content, we’ve broken it down in a few strategies. Update your content often. Google algorithms change all the time, and it is becoming more and... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez


SEO keyword search for apartments
Posted on November 21, 2017   |    Last Modified: November 14, 2019 9:16 am   |   

4 Easy Apartment SEO Marketing Practices

Reading Time: 3 minutes Quick! You’re at a trivia competition and someone asks, what is SEO? Here are some options: Search-Engine Optimization The most important digital marketing tool for your apartment complex A powerful option to convert leads to leases All of the above! You’ve probably figured out by now that the option is D, all of the above! But ok, we all know the importance of SEO and apartment keywords. Everyone talks about it. But just what is SEO? Search Engine Optimization SEO stands for “search engine optimization,” and it refers to the probability of ranking high in an internet search for your business. For... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments


Posted on April 1, 2020   |    Last Modified: April 1, 2020 1:50 pm   |   

5 Ways To Maximize Your Apartment Marketing Budget During COVID-19

Reading Time: 6 minutes As COVID-19 continues to affect every industry and individual, many questions are arising within the multifamily community. With sudden economic changes, and a need to save, property managers, and owners are looking to cut costs in a variety of ways. While during this time of crisis, it makes sense to make arrangements, it’s important to know which budget changes are most effective. An apartment marketing budget can be spent on a variety of services, and strategies. With many people confined to their apartment, it’s important to focus on the virtual methods they will turn to. In this article, we’ll discuss... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Posted on March 25, 2020   |    Last Modified: March 27, 2020 12:10 pm   |   

How COVID-19 Is Effecting The Multifamily Industry

Reading Time: 7 minutes COVID-19 has changed the world in a short amount of time. The multifamily industry has been affected in a variety of ways. Temporary, and permanent changes are on the horizon for many property managers, and owners. These changes create many questions and challenges. Throughout the coming weeks, Market Apartments will be reviewing and sharing the most accurate information. Below, you will find a variety of resources in regard to COVID-19 and the multifamily industry. *The information will be regularly updated as new, and accurate information is discovered. Topic #1: Switching To Virtual Leasing Most leasing offices are currently closed and... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Posted on March 11, 2020   |    Last Modified: March 11, 2020 12:05 pm   |   

Apartment Websites 101: How To Grow Your Traffic

Reading Time: 10 minutes It’s no secret that the world of apartment marketing is centered around apartment websites. Whether you’re talking about your own website or a large ILS page, nearly every apartment marketing strategy is centered around a website. So how do you create the best apartment website? How do you compete with thousands of competitors on large ILS pages? What can you do to bring more traffic to your website? How To Grow Your Apartment Website Traffic Multifamily marketing truly begins and ends at your website. It is where prospects learn the most about your community, and where they can directly apply... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Posted on February 5, 2020   |    Last Modified: February 25, 2020 12:14 pm   |   

21 Apartment Lease-Up Marketing Ideas To Increase Occupancy

Reading Time: 11 minutes A lease-up is a newly available property that is not finished but is scheduled to be completed at a specific time. It usually implies that while the building is undergoing, and completing construction, prospects can still sign a lease. With a lease-up, you’re going to perhaps run into unique challenges that you wouldn’t otherwise face. For this reason, it’s important to be aware of the adaptations that you may need to make while marketing your lease-up property. Many new multifamily communities are constantly being developed, and you will need to stand out from the crowd. Take a look at our... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Posted on January 22, 2020   |    Last Modified: February 10, 2020 10:05 am   |   

Apartment Marketing That Increases Your NOI: Smart Marketing

Reading Time: 8 minutes Smart Marketing is the apartment marketing method that guarantees renters while also increasing your property value, and NOI (net operating income). Instead of spending your entire budget on marketing with large ILS pages (Internet Listing Services), Smart Marketing implements your money directly to your own website. If even a portion of the money you budget for ILS pages is used for your own website, you will experience drastic lead transformations. With Smart Marketing, your apartment digital marketing budget is going towards the things that matter the most. It is made up of SEO, Schema Markup, AMP, Image Optimization, Automated Email... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Posted on January 8, 2020   |    Last Modified: January 8, 2020 1:50 pm   |   

Free Social Media Guide For Apartments And Apartment Marketing

Reading Time: 2 minutes 3.2 billion people around the world use social media on a daily basis. It is quickly taking over the world of digital marketing as more, and more users are relying on it to actually make their choices. Social media can completely change your apartment marketing. It can establish an online presence for your multi-family apartments, and ultimately lead to more prospects. Additionally, social media can make your current residents feel like they’re apart of a community. So where do you begin? At Market Apartments, we’ve compiled a Free Social Media Guide specifically designed for apartments. In this guide, you will... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Posted on December 11, 2019   |    Last Modified: February 28, 2020 12:21 pm   |   

The Top 10 Best Apartment Marketing Ideas For 2020

Reading Time: 8 minutes The following ten methods are the top 10 best apartment marketing ideas that are going to present themselves in 2020.

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


10 Reasons you should use videos in apartment marketing.
Posted on November 21, 2019   |    Last Modified: February 17, 2020 1:00 pm   |   

10 Reasons You Should Use Videos In Apartment Marketing.

Reading Time: 4 minutes Have you noticed that lately, most of what you see on social media are videos? You no longer have to rely on YouTube alone to learn how to do something or find out about a new product. Instagram, Facebook, Twitter, and even Pinterest have thousands of videos for people to watch and share. Because the majority of people are visual learners and would rather watch a video than read an article, video marketing is becoming the new norm. So what are the benefits of using video marketing in the apartment industry? Well, there are several, so let’s get started. 1.... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez