Results for SEO

Posted on June 19, 2019   |    Last Modified: November 14, 2019 12:16 pm   |   

Content is EVERYTHING! SEO Content is Key!

Reading Time: 3 minutes Apartment Websites and SEO Content If you know anything about SEO (Search Engine Optimization), then you know how important SEO content is for Google ranking. If you’re not familiar with SEO strategies,  and the importance of content optimization for SEO, we’ve come up with a few ways to help you understand how big of a role content plays in the digital marketing world. Since there are many factors that you must consider when writing website content, we’ve broken it down in a few strategies. Update your content often. Google algorithms change all the time, and it is becoming more and... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez


SEO keyword search for apartments
Posted on November 21, 2017   |    Last Modified: November 14, 2019 9:16 am   |   

4 Easy Apartment SEO Marketing Practices

Reading Time: 3 minutes Quick! You’re at a trivia competition and someone asks, what is SEO? Here are some options: Search-Engine Optimization The most important digital marketing tool for your apartment complex A powerful option to convert leads to leases All of the above! You’ve probably figured out by now that the option is D, all of the above! But ok, we all know the importance of SEO and apartment keywords. Everyone talks about it. But just what is SEO? Search Engine Optimization SEO stands for “search engine optimization,” and it refers to the probability of ranking high in an internet search for your business. For... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments


Posted on February 5, 2020   |    Last Modified: February 14, 2020 3:58 pm   |   

21 Apartment Lease-Up Marketing Ideas To Increase Occupancy

Reading Time: 11 minutes A lease-up is a newly available property that is not finished but is scheduled to be completed at a specific time. It usually implies that while the building is undergoing, and completing construction, prospects can still sign a lease. With a lease-up, you’re going to perhaps run into unique challenges that you wouldn’t otherwise face. For this reason, it’s important to be aware of the adaptations that you may need to make while marketing your lease-up property. Many new multifamily communities are constantly being developed, and you will need to stand out from the crowd. Take a look at our... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Posted on January 22, 2020   |    Last Modified: February 10, 2020 10:05 am   |   

Apartment Marketing That Increases Your NOI: Smart Marketing

Reading Time: 8 minutes Smart Marketing is the apartment marketing method that guarantees renters while also increasing your property value, and NOI (net operating income). Instead of spending your entire budget on marketing with large ILS pages (Internet Listing Services), Smart Marketing implements your money directly to your own website. If even a portion of the money you budget for ILS pages is used for your own website, you will experience drastic lead transformations. With Smart Marketing, your apartment digital marketing budget is going towards the things that matter the most. It is made up of SEO, Schema Markup, AMP, Image Optimization, Automated Email... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Posted on January 8, 2020   |    Last Modified: January 8, 2020 1:50 pm   |   

Free Social Media Guide For Apartments And Apartment Marketing

Reading Time: 2 minutes 3.2 billion people around the world use social media on a daily basis. It is quickly taking over the world of digital marketing as more, and more users are relying on it to actually make their choices. Social media can completely change your apartment marketing. It can establish an online presence for your multi-family apartments, and ultimately lead to more prospects. Additionally, social media can make your current residents feel like they’re apart of a community. So where do you begin? At Market Apartments, we’ve compiled a Free Social Media Guide specifically designed for apartments. In this guide, you will... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Posted on December 11, 2019   |    Last Modified: February 17, 2020 12:59 pm   |   

The Top 10 Best Apartment Marketing Ideas For 2020

Reading Time: 7 minutes The following ten methods are the top 10 best apartment marketing ideas that are going to present themselves in 2020.

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


10 Reasons you should use videos in apartment marketing.
Posted on November 21, 2019   |    Last Modified: February 17, 2020 1:00 pm   |   

10 Reasons You Should Use Videos In Apartment Marketing.

Reading Time: 4 minutes Have you noticed that lately, most of what you see on social media are videos? You no longer have to rely on YouTube alone to learn how to do something or find out about a new product. Instagram, Facebook, Twitter, and even Pinterest have thousands of videos for people to watch and share. Because the majority of people are visual learners and would rather watch a video than read an article, video marketing is becoming the new norm. So what are the benefits of using video marketing in the apartment industry? Well, there are several, so let’s get started. 1.... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez


Posted on November 6, 2019   |    Last Modified: February 17, 2020 12:57 pm   |   

5 Off-Season Marketing Ideas Guaranteed To Increase Renters

Reading Time: 5 minutes The weather is changing, and it’s time to increase potential resident leads! It’s inevitable that marketing tips and tricks need to change throughout the seasons. Certainly, specific times of the year call for greater attention to detail, and a greater need to fill occupancy. Traditionally, most renters move in the spring and summer. It is now the time of the year to try creative multifamily marketing ideas, to avoid potential vacancy issues, and to increase renters. Let’s talk about marketing ideas that are guaranteed to increase renters, especially during the off-season. At Market Apartments, we’ve compiled a combination of ideas... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Does your apartment website have the total package?
Posted on July 24, 2019   |    Last Modified: November 14, 2019 12:14 pm   |   

5 Apartment marketing tools to maximize your leads!⚙

Reading Time: 4 minutes Are you utilizing all the important marketing tools needed to maximize your leads? Your apartment website is like a package that gets you everything you need to produce qualifying leads. This blog will talk about all the great marketing tools you can use to bring your apartment website to life and produce the leads you need to turn prospects into residents. Keep your website up to date. The first step to maximizing your leads is to make sure your website is up to date. Do you have updated pictures of your units and amenities? Are they clear and bright so... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez


Google search bar and magnifying glass.
Posted on July 10, 2019   |    Last Modified: November 14, 2019 12:16 pm   |   

How Does Google Affect New Apartment Marketing Trends?

Reading Time: 3 minutes Google is constantly making changes to improve user experience. With Google being the most widely used search engine by far, it’s important for businesses and marketers alike to keep up with the changes as it can affect apartment marketing trends. So what’s new with Google? Well, a few things! Google has made search results more diverse and now provides users with more results related to their search query.  This blog will explain how Google is doing this, and what it means for the apartment industry, so let’s get to it. What’s new with Google? Google has decided they will no... View Article

Apartment Marketing Specialist: Dana Perez by Dana Perez