Best Sites to List apartments
The Best Sites To List Apartments For Rent

Reading Time: 4 minutes Finding the best sites to list your apartments can be challenging and confusing! With so many websites out there, it isn’t easy to know exactly which apartment listing site will bring you the most success. Large ILS pages often attract renters as they showcase a variety of options with minimal scrolling. Plus, if your prospects don’t know precisely what they’re looking for, it can help them narrow it down. However, apartment listings can be expensive, and you don’t want to overpay and not receive any leads or leases in return. A few listing websites may charge a minor monthly fee... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | September 21, 2022
Apartment Websites
How Much Does It Cost To Build Apartment Websites

Reading Time: 4 minutes The cost of apartment websites can vary based on how advanced and customized you want your website to be. Many new multifamily communities may also be interested in a beginner website like a landing page. Affordable apartment websites range from $125-$250 and beyond. This cost could increase if you need additional assets or further personalization.  An apartment website can be catered to your community and the search engines. While some apartments may be looking for something more unique and high-end, there may be new communities that want more simplicity. When a website brings in more traffic and also helps you... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | September 14, 2022
how to market apartments when rents increase
How To Market When Apartment Rents Increase Nationwide

Reading Time: 4 minutes It’s no secret that many people begin to reconsider their living situation when apartment rents increase. The COVID-19 pandemic brought various challenges for residents and leasing teams alike. During COVID-19, people could turn to many rent assistance programs. Now residents are facing higher rent costs and fewer options for rental assistance. Nearly every state is seeing an increase in rental rates. Increasing Apartment Rents  To provide prospects with the best leasing experience, it’s essential to continually stay updated on the current trends with rent in your area. A recent Realtor article states, “The median rent for 0- to 2-bedroom rental... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | July 13, 2022
marketing that transforms your leasing
Apartment SEO: Marketing That Transforms Your Leasing

Reading Time: 3 minutes Get ready to take your property to the next level with apartment SEO. The internet can be overwhelming, and search engines provide you with an easy way to narrow down your decisions. Many people do not realize the power that search engines have.  If you’re unfamiliar with the phrase “search engines”, it’s the overarching term for websites where someone can search topics online. These search engines include Google, Bing, and more. The data behind the number of people that use these sites to look for solutions to their problems is astounding. Many prospects will search for different words and locations... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | June 8, 2022
how to avoid negative feedback on apartment rent
How To Avoid Negative Feedback On Apartment Rent

Reading Time: 4 minutes It’s no secret to any property or future resident that apartment rent continues to rise in most places. During many prospects’ search for a new apartment, this is likely the main question they’re asking and using to decide where to live. The cost of rent can make it or break it, but only if you let it. There are strategies and ways that you can help your future residents see the value in your community. Your goal should help them understand everything that your property has to offer for the rental cost currently listed. Don’t let the cost of rent... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | May 25, 2022
best ways to showcase amenities
The 10 Best Ways To Showcase Your Amenities To Future Residents

Reading Time: 4 minutes One of the best multifamily apartment marketing tips is to showcase your amenities better! With the rent prices continually rising, it’s more important than ever to help your residents see the value of your community. Many people who are looking for an apartment typically emphasize apartment-specific characteristics rather than neighborhood features. How you talk about and show your amenities can make all the difference. Many people are willing to increase their budget for rent if there are features that will enhance their lifestyle. Renters adore their pets, and the majority of apartment searches are for either pet-friendly neighborhoods or properties... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | May 11, 2022
start apartment blog for your residents
7 Easy Ways To Start The Best Apartment Blog For Your Residents

Reading Time: 3 minutes The importance of having an apartment blog is more apparent than ever. There are so many reasons you should start an apartment blog as soon as possible. From better SEO rankings to important information for your residents, it can be precisely what your property needs to go to the next level. You may be wondering where your community should start when blogging. Don’t let the idea of an apartment blog intimidate you. With the right tools and resources, you can create a powerful and beneficial blog for your community. 1 – Hire Professional Writers  The number one most important thing... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | April 27, 2022
get more positive apartment reviews
7 Easy Ways To Get More Positive Apartment Reviews

Reading Time: 4 minutes If your community is constantly receiving negative feedback, it’s time to look into solutions for getting more positive apartment reviews! Many properties have residents that love where they live. However, if you don’t have the right ideas and practices, residents will never share those positive experiences. From Google to Bing, there are various ways that prospects find themselves looking for more context about your community. Since a review can determine whether someone leases, you can’t miss out on having great resident testimonials. So how can you guarantee that you’re getting the best reviews possible? Discover new ways and find advanced... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | March 23, 2022
apartment review management
4 Must-Have Practices For Apartment Review Management

Reading Time: 3 minutes Apartment review management is one of the best digital apartment marketing strategies. Now more than ever, your future residents are looking at what your current residents are saying. Your reviews can truly be the deciding factor in whether or not a prospect signs a lease. Letting your reviews go is one of the most common mistakes. Luckily, there are consistent practices that you can do regularly. With simple methods, you can ensure that your reviews build confidence in your community. Don’t let negative reviews steer residents away. Improve your review management with the tips below! 1 – Respond To Negative... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | March 9, 2022
email blasts in apartment marketing
How To Use Email Blasts In Your Apartment Marketing

Reading Time: 4 minutes In 2022, you must know how to use email blasts in your apartment marketing. The power of email is not going anywhere soon despite new trends finding their way to the surface. Email marketing is a traditional yet transformative way to reach prospects and communicate with your current residents. The beauty of email marketing is that you can get information to someone’s fingertips within seconds!  The Benefits Of Email Emails also provide a seamless way to showcase specials, available floor plans, and more. Regardless of your community goals this year, you need email blasts to be a part of your... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel | February 9, 2022