Reading Time: 5 minutes During the hustle, and bustle of the holidays, it’s easy for property management teams to feel overwhelmed. Apartment communities may need extra attention during this time, especially since it is the slow season. As a property manager, your goal is to continually turn leads into leases and make sure everything runs smoothly. This is all only possible through your property management team. Although apartment digital marketing is the main trend, having a hardworking onsite team is still a crucial aspect of having a successful apartment community. On-site teams can often be overlooked, as the focus is usually on the residents.... View Article
Reading Time: 6 minutes It is officially the Christmas season, and it is time to get your residents involved! Your residents may have a lot of activities to go to, or they may be feeling lonely. Either way, they're going to appreciate your apartment communities' efforts to ring in the holidays.
Reading Time: 4 minutes Have you noticed that lately, most of what you see on social media are videos? You no longer have to rely on YouTube alone to learn how to do something or find out about a new product. Instagram, Facebook, Twitter, and even Pinterest have thousands of videos for people to watch and share. Because the majority of people are visual learners and would rather watch a video than read an article, video marketing is becoming the new norm. So what are the benefits of using video marketing in the apartment industry? Well, there are several, so let’s get started. 1.... View Article