Creative Halloween Resident Events for 2019
Posted on October 9, 2019   |    Last Modified: October 14, 2019 1:30 pm   |   

Top 5 Halloween Residents Events for 2019

Reading Time: 4 minutes It’s our favorite time of year again. Fall is here and it’s almost time to get spooky! If you like planning resident events Halloween might be one of your favorite holidays to plan for. All you need is a costume and candy to get many of your residents excited to celebrate. However, if you need help planning your apartment community’s Halloween resident events, Market Apartments has a few creative ideas that will get everyone excited about this year’s festivities. Halloween Themed Potluck! Get your onsite team involved and have everyone bring Halloween inspired food to serve at your Halloween resident... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Call Tracking
Posted on September 25, 2019   |    Last Modified: September 25, 2019 4:25 pm   |   

Benefits of Call Tracking for Apartments.

Reading Time: 3 minutes What is Call Tracking? Call tracking gives properties the ability to see where their calls are coming from with details. Its purpose is to measure offline conversions through different forms of marketing. For example, your apartment website may be generating leads that aren’t being captured. Call tracking for apartments allows your marketing teams to see where prospects found your apartment number, provides caller ID with location, tracks call duration, and can even record calls. How does call tracking work for apartments? Call Tracking provides the source of lead generation. Call tracking can identify which internet sources are getting the most... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Communication
Posted on August 28, 2019   |    Last Modified: August 29, 2019 12:31 pm   |   

Convert Leads to Leases By Effectively Communicating with Prospects

Reading Time: 4 minutes There are many ways to connect with prospects and promote your apartment community. However, the most important thing to remember when communicating with prospects is that you must leave a lasting impression. The hard part is not getting apartment leads, it’s converting leads to leases that can be difficult. Are you using effective communication strategies to retain the best residents and convert your leads to leases? This blog explains the most efficient ways to communicate with both prospects and current residents for more signed leases and long-term residents. Communicate with prospects right away using chatbots. Chatbots have increasingly become popular... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Four apartment logos.
Posted on August 14, 2019   |    Last Modified: August 15, 2019 11:17 am   |   

Apartment Branding | 5 Signs You Need A New Apartment Brand.

Reading Time: 3 minutes When coming up with a marketing strategy, branding is everything. Branding ensures that prospects can easily find and recognize you. When they recognize you, they will trust you. When it comes to branding, logos are an essential part of the process. Logos are the face of the brand. Just as you keep up with new hairstyles and makeup trends, you must also keep up with design trends in marketing. Does your current brand truly represent your apartment community the way it should? Below are the top 2019 design trends for apartment marketing. 2019 Apartment Design Trends The biggest trend seems... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Google My Business Favicon.
Posted on August 7, 2019   |    Last Modified: August 16, 2019 11:53 am   |   

Top 5 Ways To Use Google My Business For Apartments

Reading Time: 4 minutes How do I use Google My Business for Apartment Marketing? Google My Business is a great tool for apartment marketing. There are so many ways to advertise your products and services. The question is, are you taking advantage of all the things you can do to promote your apartment community on Google? Have you claimed your Google listing? Maybe you don’t know how, or maybe you don’t have time to manage those things. (We know this is added work to you and your onsite team. Let us do it for you! Contact Market Apartments today to learn more!) Either way,... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Does your apartment website have the total package?
Posted on July 24, 2019   |    Last Modified: August 7, 2019 2:59 pm   |   

5 Apartment marketing tools to maximize your leads!⚙

Reading Time: 4 minutes Are you utilizing all the important marketing tools needed to maximize your leads? Your apartment website is like a package that gets you everything you need to produce qualifying leads. This blog will talk about all the great marketing tools you can use to bring your apartment website to life and produce the leads you need to turn prospects into residents. Keep your website up to date. The first step to maximizing your leads is to make sure your website is up to date. Do you have updated pictures of your units and amenities? Are they clear and bright so... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Google search bar and magnifying glass.
Posted on July 10, 2019   |    Last Modified: July 22, 2019 4:50 pm   |   

How Does Google Affect New Apartment Marketing Trends?

Reading Time: 3 minutes Google is constantly making changes to improve user experience. With Google being the most widely used search engine by far, it’s important for businesses and marketers alike to keep up with the changes as it can affect apartment marketing trends. So what’s new with Google? Well, a few things! Google has made search results more diverse and now provides users with more results related to their search query.  This blog will explain how Google is doing this, and what it means for the apartment industry, so let’s get to it. What’s new with Google? Google has decided they will no... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Posted on June 19, 2019   |    Last Modified: June 20, 2019 9:02 am   |   

Content is EVERYTHING! SEO Content is Key!

Reading Time: 3 minutes Apartment Websites and SEO Content If you know anything about SEO (Search Engine Optimization), then you know how important SEO content is for Google ranking. If you’re not familiar with SEO strategies,  and the importance of content optimization for SEO, we’ve come up with a few ways to help you understand how big of a role content plays in the digital marketing world. Since there are many factors that you must consider when writing website content, we’ve broken it down in a few strategies. Update your content often. Google algorithms change all the time, and it is becoming more and... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Resident retention idea: apartment pool night
Posted on June 13, 2019   |    Last Modified: June 13, 2019 10:39 am   |   

3 Tips to Maintain Your Summer High Occupancy Rate

Reading Time: 4 minutes Summer, time to rest or time to hustle?🌞 Our favorite season is finally upon us! Business is starting to pick up as units are easier to fill. Birds are chirping, and people just seem happier! It’s Summertime! You may be thinking you can finally relax. All of your apartments are filled, and you no longer have to be pressured about numbers. Well, that’s true to an extent, but how are you going to keep your current residents happy, so they’ll stay? How will you maintain this high occupancy after the Summer Months? Market Apartments has a few ideas to help... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Posted on May 23, 2019   |    Last Modified: May 23, 2019 3:11 pm   |   

Resident Pool Parties on a Budget

Reading Time: 4 minutes Start your Summer season off right and plan the pool party of the year! It’s that time of year again! The weather is finally warming up and it’s almost time to open the pool to residents. A great way to make your residents feel like home is to help them get to know their neighbors. What better way to do that than to host a resident pool party and have some fun? If there’s one thing our team knows how to do, it’s how to throw a party! We’ve come up with some budget-friendly ideas for apartment communities to keep... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel