Apartment Marketing Websites
Apartment Website Extreme Makeover!

Reading Time: 5 minutes Hey there folks! Ty Pennington here from Extreme Makeover! (Ok, ok, it’s not Ty Pennington). But it is your good friend and apartment marketer, Danielle Fava, here to walk you through our own personal Extreme Makeover: Apartment Website Edition! Sometimes, an apartment website (like a house) could use a makeover. Maybe the digital style is straight out of the 1990’s, or the website has been sporting the same look for years. Either way,  you decide it’s time for a change! That’s when you call in your makeover crew to help you out: Our makeover crew is full of stylists (programmers),... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | May 31, 2018
SSL Certificates for Apartment Websites
Does Your Apartment Website Begin with HTTPS?

Reading Time: 4 minutes Why Your Apartment Websites Need SSL A couple of months ago, we were explaining the difference between “https” and “http.” Our general advice was to switch over to “https”: it’s more secure, it ranks slightly higher, and users trust it more. SSL stands for Secure Sockets Layer. Well, with Chrome’s new roll-out regulations on “http,” our advice is changing slightly to: switch over to “https” right this second. And we mean now. Apartment websites need SSL’s so that residents feel confident paying rent and submitting requests. When a not secure sign showcases on the website, it tends to make prospects feel... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | February 6, 2018
Apartment Marketing Website Design
3 Reasons Why People Leave your Apartment Website

Reading Time: 4 minutes As a property manager, your apartment website is your greatest asset, and your best tool for creating leads. Because of this, it can be very frustrating when you notice that people are leaving your site without clicking any further (what Google calls a “bounce”). A bounce isn’t just frustrating–it’s also costly. With that in mind, we decided to look into reasons why people leave a website after less than a minute. After looking at the research, and consulting our skilled team of programmers and designers, here are Market Apartments top 3 reasons people leave an apartment website:  1. They’re overwhelmed... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | January 22, 2018
winter
Apartment Marketing Ideas for the Winter

Reading Time: 2 minutes Updated January 6, 2020 In the Winter season, apartment leases slow considerably down. It turns out, that people really hate going out in the cold. Just because leasing gets harder, though, does not mean it’s impossible to fill those empty units. It just means you (as an apartment marketer) get to think creatively, work a little harder, and push your marketing outside of the box. Market Apartments has collected our top 3 apartment marketing ideas for the winter: 1. Update Your Reviews 91% of renters say they search for their apartments online. When they google your apartment, what will they... View Article

Apartment Marketing Specialist: Market Apartments by Market Apartments | January 9, 2018