March 2018 | Market Apartments : Market Apartments

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Reading Time: 4 minutes If you’ve joined the blog bandwagon for your apartment website (which, by the way, you should. A new study came out revealing that businesses who blog receive 67% more leads than those who don’t), then you might be wondering why you’re not getting more traffic or more leads, how to write a blog that attracts users. The short answer is: blogging is hard. It takes a lot more work than it seems to write a blog post that is informative, attention-grabbing, and relevant. To make your job a little easier, here are 5 quick and easy blogging tips for apartment... View Article

Apartment Marketing Specialist: Market Apartments

by Market Apartments | March 30, 2018

7 Simple Move-In Gifts for Apartment Renters

Reading Time: 4 minutes Updated January 21, 2020 If you’re looking for simple move-in gifts, and ways to welcome your new residents, you’ve come to the right place! We truly know the importance of keeping your renters happy. Retaining good residents is cheaper, easier, and much faster than finding new ones. A first step in resident retention is providing your residents with a move-in gift. A move-in gift is a simple way to welcome your residents into your community. It may seem like something small, but it has the power to go a long way. It also immediately lets the resident know that you... View Article

by Market Apartments | March 26, 2018

2018 Apartment Marketing Awards

Reading Time: 3 minutes Oscars Awards Season might have just ended, but Apartment Marketing Awards Season is just getting started! Check out Market Apartments’ picks for the best in Apartment Marketing this year. Most Understated Marketing Tool Blogging! Did you know that businesses who blog receive up to 67% more leads than those who don’t? There’s a reason why digital marketers say “content is king.” By creating a blog (and updating it regularly), your apartment name is collecting backlinks, you’re creating more digital content, and you’re getting your name out on the Internet. Creating a Buyer (Resident) Persona We love resident personas so much,... View Article

by Market Apartments | March 20, 2018

5 Tips for Decorating a Rental

Reading Time: 3 minutes So you’re renting an apartment! Perhaps it’s your first apartment, or maybe you’ve been renting for years. Either way, you’ve decided that this is the year you’ll turn your space into a home, through decorating! Decorating a rental space can be tough. There are probably rules in your lease that prevent you from doing things like hanging artwork, repainting, using nails, etc. No fear! This does not mean you can’t still have a space that is entirely your own! It just means you get to be creative 🙂 With that, here are our decorating tips for your apartment: 1. Decals... View Article

by Market Apartments | March 12, 2018

Beginner's guide to apartment digital marketing

Beginner’s Guide to Apartment Marketing

Reading Time: 4 minutes As a property manager you’ve got to wear a lot of hats: leasing office, groundskeeper, bookkeeper, handyman, security guard, and more! The idea of adding another one (that of marketer) on can be very intimidating! To make your life easier, Market Apartments has come up with a simple, beginner’s guide to apartment marketing. What is apartment marketing?? Likely, your biggest goal as a property manager is to increase occupancy. Because of this, you’ll need to do two things: retain your good residents, and increase leases for empty units. How do you keep the good ones and entice the new... View Article

by Market Apartments | March 1, 2018