Does your apartment website have the total package?
Posted on July 24, 2019   |    Last Modified: August 7, 2019 2:59 pm   |   

5 Apartment marketing tools to maximize your leads!⚙

Reading Time: 4 minutes Are you utilizing all the important marketing tools needed to maximize your leads? Your apartment website is like a package that gets you everything you need to produce qualifying leads. This blog will talk about all the great marketing tools you can use to bring your apartment website to life and produce the leads you need to turn prospects into residents. Keep your website up to date. The first step to maximizing your leads is to make sure your website is up to date. Do you have updated pictures of your units and amenities? Are they clear and bright so... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Apartment Marketing Idea
Posted on November 9, 2018   |    Last Modified: August 13, 2019 5:52 pm   |   

12 Best Apartment Marketing Ideas for 2019

Reading Time: 8 minutes Halloween is over and we now have Christmas music blaring overhead in every single retail store, supermarket, and sporadically over the radio which is a good sign that 2019 is almost upon us. Like every year, marketing is going to play a huge role in how successful your property is, and while the Christmas music might be overplayed – it’s never too early to start looking at your upcoming marketing strategies for 2019. In 2018 we saw a variety of new updates and apartment marketing ideas implemented to adapt to the ever-changing digital world and we can assume the same... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Sitemares: Top 4 Apartment Website Scares to Avoid.
Posted on October 25, 2018   |    Last Modified: October 17, 2019 10:09 am   |   

Top 4 Apartment Website Scares to Avoid.

Reading Time: 3 minutes Every person who has ever gone apartment shopping has experienced properties which left them spooked and sent them running for their lives – or at least running from the website never to return. Whether it was bone-chilling photos or hair-raising floor plan designs, these site scares act as a repellent to potential residents and needs to be addressed! Luckily for you we are here to help and have provided the top 4 site scares for apartment websites. 1) Outdated floor plans on your apartment website!😱 We’ve said it before, and we’ll say it again. Your floor plan page, along with... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Posted on October 11, 2018   |    Last Modified: May 17, 2019 9:58 am   |   

Spooky Specials with Market Apartments

Reading Time: 2 minutes Spooky season is upon us and Market Apartments is all about October! To get in the mood we are offering  all sorts of specials and gifts! It’s a trick or treat delite that will get your property looking spooktacular. Website Upgrades: If you haven’t done it by now, it’s never too late give your apartment a much needed make-over with a brand new website. We are currently offering FREE SSL’s with any website upgrade! With Google’s new algorithm focusing on sites that don’t have SSL’s, upgrade today and you can be on the secure side of things.     Graphic Design... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Apartment Marketing Websites
Posted on May 31, 2018   |    Last Modified: June 14, 2018 12:02 pm   |   

Apartment Website Extreme Makeover!

Reading Time: 5 minutes Hey there folks! Ty Pennington here from Extreme Makeover! (Ok, ok, it’s not Ty Pennington). But it is your good friend and apartment marketer, Danielle Fava, here to walk you through our own personal Extreme Makeover: Apartment Website Edition! Sometimes, an apartment website (like a house) could use a makeover. Maybe the digital style is straight out of the 1990’s, or the website has been sporting the same look for years. Either way,  you decide it’s time for a change! That’s when you call in your makeover crew to help you out: Our makeover crew is full of stylists (programmers),... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Apartment Marketing Awards
Posted on March 20, 2018   |    Last Modified: March 20, 2018 9:19 am   |   

2018 Apartment Marketing Awards

Reading Time: 3 minutes Oscars Awards Season might have just ended, but Apartment Marketing Awards Season is just getting started! Check out Market Apartments’ picks for the best in Apartment Marketing this year. Most Understated Marketing Tool Blogging! Did you know that businesses who blog receive up to 67% more leads than those who don’t? There’s a reason why digital marketers say “content is king.” By creating a blog (and updating it regularly), your apartment name is collecting backlinks, you’re creating more digital content, and you’re getting your name out on the Internet.   Creating a Buyer (Resident) Persona We love resident personas so much,... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Apartment Marketing Website Design
Posted on January 22, 2018   |    Last Modified: January 22, 2018 4:10 pm   |   

3 Reasons Why People Leave your Apartment Website

Reading Time: 4 minutes As a property manager, your apartment website is your greatest asset, and your best tool for creating leads. Because of this, it can be very frustrating when you notice that people are leaving your site without clicking any further (what Google calls a “bounce”). A bounce isn’t just frustrating–it’s also costly. With that in mind, we decided to look into reasons why people leave a website after less than a minute. After looking at the research, and consulting our skilled team of programmers and designers, here are Market Apartments top 3 reasons people leave an apartment website:  1. They’re overwhelmed... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Digital Apartment Marketing Winter Advice
Posted on January 9, 2018   |    Last Modified: January 10, 2018 9:55 am   |   

Apartment Marketing Ideas for the Winter

Reading Time: 2 minutes In the Winter season, apartment leases slow considerably down; turns out, people really hate going out in the cold, much less moving while it’s cold outside. Just because leasing gets harder, though, does not mean it’s impossible to fill those empty units. It just means you (as an apartment marketer) get to think creatively, work a little harder, and push your marketing outside of the box. Market Apartments has collected our top 3 apartment marketing ideas in the winter: 1. Update your Review Sites 91% of renters say they search for their apartment online. When they google your apartment, what... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Digital Marketing Website Design
Posted on December 29, 2017   |    Last Modified: December 29, 2017 2:51 pm   |   

Meet…Modern! Market Apartment’s Latest Website Design for Apartments

Reading Time: 2 minutes She’s funky. She’s fresh. And she’s got responsive web design. Her name? Modern! And it’s the latest website template we’re rolling out at Market Apartments. Our latest web design is sleek, dynamic, and (yep, you guessed it) modern! Start your new year off right with a new website that pulls five-star reviews off Yelp, Google, and Facebook in real-time, updates unit availability, and highlights virtual tours of your property. Here’s just a few things that Modern does, to really accentuate all the good your property has to offer potential residents: Personalized Neighborhood Page Your personalized neighborhood page has links to... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel


Apartment Logo Design Trends
Posted on October 16, 2017   |    Last Modified: October 17, 2017 8:20 am   |   

Everything you need to know about logo trends

Reading Time: 2 minutes When coming up with a marketing strategy, branding is everything. Branding ensures that customers or residents can find and recognize you. When they recognize you, they will trust your brand more. Essential to branding conversations are logos! Logos are like names–they should be simple, recognizable, and should convey a sense of identity. And like names, you should choose your logo with that same level of care and attention. Because of that, logo design trends are following very specific patterns as people invest more in their brands. Design Trends With that in mind, what are some logo trends we’re seeing pop up... View Article

Apartment Marketing Specialist: Isabella Housel by Isabella Housel